Weiyi Yan, first an Illustrator,
then a Brand Designer.
Shenzhen-based.
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 Selected Projects -  Illustration       
        Passerby
        Snake: Our Beautiful Origin
        Guide Me By the Waves
        Hong Yin: The Charming Sound of Dunhuang
        Daomubiji Collection

 Selected Projects - Design

        Mist Bistro
        Jue Mai Fu Bakery
        Golden Arts
        FIT CSSA Orientation Pack

 Selected Projects -  Art Direction
        Plants: A Clean, Well-lighted Place
        Fly


 Illustration Lab

 Archive


  Email
  LinkedIn
  Instagram
  LittleRedNote
  Resume and CV available upon request


©2025 Weiyi Yan

Passerby

Album Package Redesign | Graphic Design | Editorial Illustration | Creative Writing & Storytelling
iJungle Illustration 2024, Merit
2023




Moodboard
By capturing photographs firsthand during the trip, I documented the authentic essence of the landscapes, emphasizing unique perspectives and intricate details. This approach ensures a genuine and immersive visual narrative that complements the zine’s storytelling. The colors and mood established in the photographs provided a foundational tone for the subsequent design process, guiding the visual and narrative direction of the zine.
Passerby documents Weiyi’s winter journey through the landscapes of Iceland, capturing both the awe-inspiring scenery and the unexpected challenge of testing positive for Covid-19.

Blending travelogue with personal reflection, the project explores moments of solitude, resilience, and introspection in an unfamiliar setting. Designed in an album format, the zine presents a cohesive narrative that balances visual storytelling with personal experience.

Weiyi aims to translate the visual language of blue solitude into an album format, akin to a musical composition that conveys emotions beyond reality. Through a combination of photography and graphic design, the album serves as a curated collection of memories, encapsulating feelings of nostalgia, uncertainty, and introspection in a cohesive and immersive visual journey.